Most Wrinkle Creams Have Same Ingredients

A lot of the wrinkle creams out there seem to be a mishmash of the same ingredients (with different, fancy names) over and over again.  Sometimes you might pay 200 bucks for a cream with a cool name.  After reading countless product descriptions, I actually came across something new in the Freeze 24/7 reviews I saw.   Freeze 24/7 uses something called GABA (which apparently also occurs naturally in the body) to relax and numb facial muscles…and therefore relax wrinkles.    And, while some products need 30-60 days to show results, Freeze 24/7 is supposed to work almost instantly.  It sounds like a cool trick, but I wonder if it works?